Introduction
This project involved creating a launch film for GMI Infra’s upcoming business park, captured at an active construction site. The objective was to communicate scale, progress, and future potential while maintaining clarity and visual impact for marketing and investor-facing use.
Year
2022
Duration
1 Week
Client
GMI Infra – Real Estate Development Company
Challenges
The shoot took place on a raw construction site with ongoing work, heavy machinery, and limited controlled environments. Coordinating movement, safety, and framing while capturing the site at its best required careful planning and on-ground adaptability.
Solutions
A structured on-site shoot plan was implemented to capture wide-scale visuals, machinery movement, and key site perspectives without disrupting operations. The final landscape film was designed to clearly showcase development scale and location potential, making it suitable for launch presentations and digital marketing.
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